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For boutiques and tailors

New arrivals posters, fitting appointments and quick WhatsApp replies for boutiques and tailors.

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6 min readUpdated October 2026

Sound familiar?

The new stock came in on Monday. You clicked photos on the shop floor, posted a few on Instagram and sent the rest to customers one by one until your thumb hurt. By evening the replies came back: "Ye wala kitne ka hai?" "M size mein milega?" "Isme dupatta hai?" Half of them were about a suit you had already sold.

The stitching side runs on a notebook and masterji's memory. A bride's blouse measurements are on some page from last month. A customer needs her kurta shortened by Friday. Another comes for her trial at 5, and masterji has stepped out to buy buttons.

Then the seasons stack up. Navratri chaniya cholis, Karva Chauth and Diwali suits, Eid shararas, the whole wedding season. Every order comes with the same question: "Kab tak ready hoga?"

What changes

GrowthDwar gives your boutique a website with your collection and services, appointment booking, the official WhatsApp Business Platform from Meta with a shared inbox, and poster designs. One dashboard, in English or Hindi.

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A shop window customers can browse

You answer simple questions: boutique name, type of business, logo, photos, services and products with prices and a photo for each, a short "about us", opening hours, address and Google Maps location. The website is written from those answers, in one of 8 designs.

A few tips:

  • List stitching services with a starting price: "Blouse stitching from ₹800", "Salwar suit stitching ₹1,200", "Alteration from ₹150".
  • Add your best pieces with real photos, on a hanger or a model. Customers want to see the actual piece.
  • Say how long stitching takes in "about us", so customers know before they ask.
  • Link your Instagram and Google reviews. Customers like to see your work before they visit.

Visitors see an "Open now" status, a map with directions and a big WhatsApp button. Use the free yourname.growthdwar.com address or connect your own domain.

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Fittings and alterations by appointment

Choose the time-slot mode and add services like "Measurement", "Trial and fitting" and "Bridal consultation". The customer picks a service, a day and a slot from your opening hours. The booking is saved in your dashboard with name, phone, service, day and time. The customer can send it to your WhatsApp in one tap and gets an "add to calendar" link.

If alterations work on drop-off days in your shop, the day-only mode may suit you better. If you would rather talk before every booking, choose the simple message form.

Tip: in your booking confirmation, ask the customer to bring a blouse or kurta that fits her well. Measurements go faster with a sample.

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Replies for price, size and "kab ready hoga?"

Type "/" and a shortcut to send a saved reply: /stitching for your rates, /alteration for alteration charges, /timeline for how long orders take, /upi for payment details, /address for directions.

Let the chatbot take the first message:

  • A greeting with quick-reply buttons: New arrivals, Book a fitting, Order status.
  • Keyword rules: "price" or "rate" gets a reply asking for a screenshot of the piece. "Ready", "status", "bridal" or "lehenga" hands the chat to a person who can check.
  • A menu in the visual flow builder: Suits, Sarees, Kurtis, Stitching.
  • Optional AI replies that answer using information you give it.
  • Business hours with an out-of-hours message.

Keep each customer's measurements and preferences in private notes on her contact profile: "bust 36, sleeve 18, deep back, no padding". Tag orders "alteration-pending" and "ready-for-pickup". The profile keeps the full chat history, with photos of what she ordered before.

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New arrivals and festival collections

Poster designs include new arrivals, offers and announcements, in post, square and story sizes. Add your own photos, and your logo, name and phone are added automatically. Share them on WhatsApp status and Instagram, or send them as a campaign.

There are designs for the festivals that matter to a boutique: Navratri, Diwali, Eid, Raksha Bandhan, Onam, Baisakhi, Lohri, Christmas and New Year. Use an announcement design for your last date for festival stitching orders, and a hiring design when you need another karigar.

Tag customers by what they buy: "suits", "sarees", "bridal-dec". Then send new arrivals only to the tag that cares. Campaigns go only to customers who agreed to hear from you. If they have not messaged in the last 24 hours, the message must use a format approved by Meta. You see delivered and read counts, and WhatsApp's message charges are billed by Meta.

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Owner, sales and masterji on one number

Everyone replies from one business number in a shared inbox. Assign stitching questions to the tailor and new arrival enquiries to sales. Transfer a chat when it needs the owner. Roles and permissions decide what each person can do. Customers who call your number on WhatsApp are answered in the browser.

Copy, change, send

These are examples. Change the names, services and prices to match your boutique.

  • Greeting with buttons
  • Saved reply for /stitching
  • New arrivals
  • Fitting confirmation

A day in the life

Take an example boutique, Rang Boutique in Sarabha Nagar, Ludhiana. It is made up, here only to show the flow.

  1. At 10:30 a.m., Harpreet, the owner, opens the dashboard. Three fitting appointments are booked for the afternoon, each with a name, phone, service and time.

  2. At noon, new suits arrive. She picks a new arrivals design, adds her photos and downloads the post and story sizes for Instagram and WhatsApp status. She schedules the approved message for customers tagged "suits" who said yes to updates.

  3. At 2, the sales girl answers price questions with /stitching and /timeline. A message asking "mera suit ready hai?" is handed to a person, and masterji's assistant checks and replies.

  4. At 5, a bridal customer comes for her trial. Harpreet opens her contact profile and finds the measurements in a private note and the reference photo she sent last month.

  5. At 8:30 p.m., the shop closes and the out-of-hours message takes over.

Your afternoon plan

Your eye for fabric and fit is what brings customers back. GrowthDwar takes care of the photos, the bookings and the "kab ready hoga?" Create your account and get your boutique up and running this afternoon.

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  1. Create your account and connect your boutique's WhatsApp number through Meta's own sign-up window.

  2. Add stitching services with starting prices, and your best pieces with real photos.

  3. Turn on booking by time slot with "Measurement", "Trial and fitting" and "Bridal consultation".

  4. Create saved replies: /stitching, /alteration, /timeline, /upi and /address.

  5. Set a greeting with three buttons and keyword rules for "price", "ready" and "bridal".

  6. Tag your regular customers by what they buy.

  7. Pick a design, add Instagram and Google reviews links, and publish.

Questions

Questions from boutiques and tailors

Something else on your mind? Message us on Instagram at @growth_dwar.

Can customers book a measurement or fitting appointment online?

Yes. Add services like "Measurement" and "Trial and fitting" and turn on booking by time slot. The customer picks a service, a day and a slot from your opening hours, and the booking is saved in your dashboard.

How do I send new arrivals to my customers?

Pick a new arrivals poster design, add your own photos and download it for WhatsApp status and Instagram. You can also send it as a campaign to customers who agreed to hear from you, using a format approved by Meta when they have not messaged in the last 24 hours.

Where do I keep each customer's measurements?

Keep them in private notes on the customer's contact profile in the shared inbox. Notes stay inside your team, and the profile also shows the full chat history with photos of past orders.

Can my tailor and sales staff use the same WhatsApp number?

Yes. Everyone replies from one business number in a shared inbox, on the official WhatsApp Business Platform from Meta. You can assign chats, transfer them and set roles and permissions for each person.

Can I try GrowthDwar before paying?

Yes. Every account starts with a 14-day free trial and no card is needed. You can set up your website, connect WhatsApp and send your first messages before choosing a plan.

Ready to grow your boutique?

Website, bookings, WhatsApp and posters in one place. Start your 14-day free trial, no card needed.

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